Bakou : M. Akhannouch préside la délégation marocaine à la COP29    «Houris» de Kamel Daoud et les démons d'un passé algérien sanglant    Maroc : Le déficit budgétaire à 40,5 MMDH à fin octobre    Nadia Fettah persiste et signe sur le taux de croissance pour 2025    Casablanca : Trois conventions pour la transformation de la Société Gestionnaire de la Bourse en Holding    La Bourse de Casablanca clôture dans le rouge    Canaries: plus de 4,7 tonnes de haschich saisies grâce à la coopération de la DGST    Info en images. Les nouveaux maillots des Lions de l'Atlas pour la CAN 2025 dévoilés    Le tirage au sort de la Coupe du monde des Clubs 2025 le 5 décembre à Miami    Zakaria Aboukhlal remplace Ilias Akhomach    L'équipe nationale surclasse son homologue égyptienne (5-1)    La DGST aide les Canaries à intercepter plus de 4,7 tonnes de haschich    Grosse saisie de haschisch aux Canaries avec le concours de la DGST    Le DAK « Digital Arts Khouribga » : naissance d'un nouveau Festival International des Arts Numériques à Khouribga    La Mode en Lumière : Première Fashion Week au Mall du Carrousel à Rabat du 15 au 23 novembre 2024    Agadir : Le Festival international cinéma et migrations fête ses 20 ans    Pour le président du gouvernement canarien, le Maroc est "un acteur fondamental" pour la stabilité en Afrique de l'Ouest    Conjoncture : l'économie s'adapte toujours    Charte de l'investissement : un décret dédié à la TPME sera bientôt adopté    Maroc-France : la CFCIM invite 50 décideurs dans les Régions du Sud    CAN 2025. La liste de Regragui face au Gabon et au Lesotho    CAN 2025 : le stade de Meknès candidat pour accueillir des rencontres    Le Maroc accueille une retraite du CDH de l'ONU    Diabète : Sun Pharma lance une caravane de dépistage à travers le Royaume    Algerian media claims Moroccan journalists were injured in Polisario attack    Tourisme. Le président du Sénégal révèle ses ambitions    USA. Trump confie la Sécurité nationale à Mike Waltz    Protection des données de santé : la SMSM et la CNDP s'associent    Afrik Fashion Week. Une vitrine pour la mode africaine    Lancement de la 9e « Semaine de la Cuisine Italienne dans le Monde » à Rabat    Marco Rubio, probable futur chef de la diplomatie américaine et grand détracteur des relations étroites entre Moscou et Alger    Mohamed Aujjar plaide pour le retrait du dossier du Sahara de la commission onusienne de la décolonisation et affirme que le Maroc ne cédera pas aux «tentatives algériennes de pousser la région vers une guerre ouverte»    AKDITAL, Dassault Systèmes et Long Island University lancent un projet novateur en médecine 4.0 au Maroc    Commission provisoire de la presse : adoption de programmes de formation continue, de déontologie et d'éducation aux médias    Programme d'aide directe au logement : 29 000 bénéficiaires jusqu'au 11 novembre    Vers la mise en œuvre d'un projet de construction d'une usine de fabrication de rames de train au Maroc    Les couleurs du ciel de ce mardi 12 novembre    Transport : Kayouh défend les "Khettafa" et dévoilé un plan ferroviaire et aérien pour 2030    Eliminatoires CAN 2025 : Zakaria Aboukhlal remplace Ilias Akhomach    L'armée israélienne annonce la mort de quatre soldats dans le nord de la bande de Gaza    Qui est Marco Rubio, le probable prochain secrétaire d'Etat américain qui réclamait des sanctions contre l'Algérie ?    Kayouh promet la construction prochaine d'une usine de fabrication de rames de train au Maroc    Sommet arabo-islamique: SM le Roi place la cause palestinienne au rang des constantes de la politique étrangère du Royaume    Arts : La Biennale de Dakar met le design marocain à l'honneur    Patrimoine architectural : Le Maroc a beaucoup à offrir en matière de conservation, selon le Pdt de Leipziger Messe    Foot/U20: L'Egypte abrite le championnat de l'UNAF, avec la participation du Maroc    Trump nomme Thomas Homan à la tête de l'agence du contrôle des frontières et de l'immigration    Salon International du Livre: le Gouverneur de l'Emirat de Sharjah reçoit Mohamed Mehdi Bensaid    







Merci d'avoir signalé!
Cette image sera automatiquement bloquée après qu'elle soit signalée par plusieurs personnes.



Diaspo #17 : Badr Ghannam, from Marrakech to Japan to open Casablanca the restaurant
Publié dans Yabiladi le 02 - 12 - 2017

Badr Ghannam is a Moroccan national living in Japan. His love for the Asian culture enabled him to run a restaurant in one of Japan's smaller cities, introducing his culture to one of the farthest corners of the world. Portrait.
His ambitious dreams made him cross the seas to live in one of the farthest countries from his homeland. Badr Ghannam, a young entrepreneur from Morocco, is the owner of Casablanca the restaurant located in Nagoya, capital of Japan's Aichi Prefecture. With his joyful voice and welcoming introduction, Badr was happy to share with Yabiladi his story and tell us about his business.
«I am originally from Marrakech, I studied there and graduated high school. After working in Morocco I decided to immigrate», said Badr. Before landing in Japan, he spent some time in South Korea and two years later he moved to Nagoya. «I was exactly 23 years old when I came to Japan. After working here and there, I decided that I wanted to live there».
Discovering the Eastern culture
Moving to a country that has a completely different culture from ours was not a big deal for the Marrakech-native. In fact, Badr knew the language, the culture and he even had family members living in Eastern Asia. «I have always been attracted to Asia because I had family members there and even when I was living with my parents in Marrakech we received guests from Japan», explained the 34-year-old man.
«So, since an early age I was able to count in Japanese and I started learning the language».
Encouraged by his Asian friends and relatives, Badr settled down in Nagoya. «My friends here told me that I have all the means to make it in the country. I am from Marrakech, so I had the charisma for it and I must admit my sense of humor helped me a lot».
Indeed, Badr started working for his aunt who was the first owner of Casablanca the restaurant. «The restaurant was opened in 2001 and it was founded by my aunt. I started working for her starting from 2006 and I quite liked it», said Badr adding that «two years ago I bought the restaurant from my aunt».
Casablanca the restaurant
Although he never studied cooking, the young man was able to impress his customers. «I am the one taking care of the kitchen at the restaurant cooking dishes my mom cooked back home and relying completely on my memory, recalling homemade recipes I was introduced to during my childhood» Surprised by the outcome Badr declared in a proud voice : «Surprisingly, our customers love the food».
When asked about what Japanese people think of the Moroccan cuisine, Badr insisted saying : «People who come to our restaurant and eat Moroccan food for the first time believe that we have added something to it that made it taste like Asian food. Maybe, the spices we use make them get that feeling but it is all made the Moroccan way.»
Badr's restaurant is there to break up with the idea Japanese people have about Morocco. According to Badr's experience, they think that Africa has a unified culture and that Morocco is just like any other African country in the continent. «When they come to the restaurant, they come with the idea that the food is very spicy but they realize at the end that it is totally different», Badr told Yabiladi.
Introducing Morocco
Becoming an entrepreneur in Nagoya was easier for Badr that in any other country. For him Japan «helps young entrepreneurs through granting them loans with a very encouraging interest rate. I had a loan with a 1 percent interest rate and I am about to finish it».
Casablanca the restaurant is also visited by Moroccans residing in Japan, including students. It is also, as Badr called it, an "embassy" for Morocco in Nagoa. «People come constantly asking about Morocco, the culture, the customs and the food», he said.
«Even those who plan to travel to Morocco come here to get advice. The same way for those who visit Morocco, they come here to share their stories, show us their photos and tell us about their adventures there.»
Married to a Japanese woman and father to a one-year-old boy, Badr Ghannami was able to fit in and build himself and his business a name in this small city in Japan. His love for traveling and his attachment to Morocco were a good combination for a successful business.


Cliquez ici pour lire l'article depuis sa source.