L'ex SG adjoint de l'ONU, Julian Harston à propos du Sahara marocain : «La souveraineté du Maroc est légitime et incontestable»    Création à Madrid de l'Association des étudiants marocains en Espagne    COP29 : La JBIC soutient les efforts du Maroc en matière de neutralité carbone    OCP Nutricrops et QatarEnergy signent un partenariat d'approvisionnement en soufre    L'Office des Changes et la CGEM s'allient pour la mise en place d'un cadre formalisé d'échange et de coopération    Revue de presse de ce vendredi 15 novembre 2024    Transition énergétique. La RDC concrétise sa vision    Inondations en Espagne : Le Maroc mobilise un dispositif logistique significatif    Trump désigne Doug Burgum ministre de l'Intérieur    Baisse inédite des naissances en France depuis la fin du baby-boom    Le Sénégal renforce ses infrastructures sportives    Regragui: Le match contre le Gabon sera une confrontation "très ouverte et offensive"    Le diabète, une urgence sanitaire et économique au Maroc    Restauration du couvert forestier. Une priorité ivoirienne    L'Association internationale de la mutualité (AIM) intègre officiellement la Fondation Mohammed VI des sciences et de la santé comme membre partenaire    Températures prévues pour le samedi 16 novembre 2024    Le festival Visa For Music revient pour une 11ème édition à Rabat    Oscars 2025 : "Everybody Loves Touda" de Nabil Ayouch éligible à toutes les catégories    Edito. Quinze ans, passionnément !    UNAF U17. Maroc 24 / J2: Jeudi, c'était sans les Lionceaux    LDC (F) Maroc 24: L'AS FAR vise la tête du groupe en fin d'après-midi !    Gabon-Maroc : à quelle heure et sur quelle chaîne suivre le match ?    Mike Tyson vs Jake Paul : à quelle heure et sur quelle chaîne voir le combat en direct ?    La chambre des représentants adopte à la majorité la première partie du PLF 2025    644 cyberattaques signalées au Maroc en 2024, déclare Abdellatif Loudiyi    La visite d'un responsable iranien au Maroc : Est-ce un pas vers l'ouverture des négociations pour la réconciliation des relations entre les deux pays ?    Rabat-Salé-Kénitra : Le CRI commande une étude sur les chaines de valeur de cinq secteurs    Atlas Lions coach Regragui previews «open and offensive» clash as Morocco faces Gabon    Morocco's Abdelatif Benazzi falls short in World Rugby presidency bid    Maroc : l'opposition appelle le gouvernement à cesser ses attaques contre les institutions de gouvernance    Le Franco-marocain Abdelatif Benazzi rate de justesse la présidence de World Rugby    Football. Gabon-Maroc / Jour de match : Horaire ? Chaîne ?    FIFM : Tim Burton, Sean Penn... casting de choc pour les 'Conversations'    Premier roman de Mustapha Zem, «Les pas perdus» sort en édition marocaine    Bank of Africa UK : 300 millions de dollars levés pour Africa Finance Corporation    Morocco : Tax breaks for military industry development    Les prévisions du vendredi 15 novembre    Russie : Une île de l'Arctique rayée de la carte à cause du changement climatique    Le Conseil de gouvernement adopte un projet de loi relatif au code du médicament et de la pharmacie    Devant les députés, Nadia Fettah défend les dimensions essentielles du PLF 2025    Le Polisario a commémoré, en catimini, sa «guerre» contre les FAR    Maroc-Japon : un roadshow à Tokyo pour attirer les investissements    Des prestations variées et attractives    Etats-Unis : Marco Rubio, un proche du Maroc, prendra les commandes de la diplomatie    Oscars : «Everybody loves Touda» qualifié dans toutes les catégories, une première pour le Maroc    Le parti de Donald Trump s'assure la Trifecta    Marco Rubio : un faucon anti-algérien à la tête de la diplomatie américaine    Fondation & Galerie Banque Populaire 3e édition : Quand l'art s'invite en résidence    







Merci d'avoir signalé!
Cette image sera automatiquement bloquée après qu'elle soit signalée par plusieurs personnes.



History : When Yves Saint Laurent encouraged top models to visit Morocco
Publié dans Yabiladi le 05 - 01 - 2018

Morocco was a favored destination for celebrities during the late 1950s and 1960s. Indeed, after shedding light on those rockers and intellectuals who flew to the Kingdom for holidays trips it is time to remember the top models that by their turn fell in love with the beauty of this country.
As Paul Bowles, the American expatriate writer who lived for decades in Tangier, succeeded in pushing other international intellectuals to visit Morocco, Yves Saint Laurent, the iconic designer whose name became associated with Marrakech did the same thing. This time we are talking fashion rendering homage to the beautiful American and European top models who landed in the Kingdom to take one of the most exotic and breath-taking photos.
Born in 1936 in Oran, Algeria, it was Morocco and most precisely Marrakech that seduced the young designer. After his first trip to the North African kingdom in 1966, five years after creating his eponymous fashion label, Yves Saint accompanied with Pierre Bergé, his companion, fell in love with the former imperial city. With all his friends and acquaintances in the fashion industry, the designer was regarded as a magnet that encouraged other celebrities to step on the Moroccan soil for the first time.
YSL and Marrakech
It is about the way this fashion passionate regarded the city, the culture, heritage and general atmosphere. This was confirmed in an interview conducted by Amuse, a digital magazine and video channel, with Pierre Bergé, who aside from being Laurent's companion is a French award-wining industrialist and a longtime business partner of the eponymous designer. Speaking about the two French men first day in Marrakech, he recalled saying : «Yves and I arrived in Marrakech aboard an AirFrance Caravelle after a layover in Tangier. We stayed at the Mamounia. It was raining a lot».
Yves Saint Laurent posing in Marrakech./Ph. DR
«When the rain stopped after an entire week, we finally discovered that famous light which you cannot see anywhere else. The Moroccan sun probes every recess and corner. The birds were singing and the Atlas Mountain, covered with snow, would make our horizon warmer and greater».
With this beautiful and awe-inspiring scene, the famous YSL started a journey that would later inspire others. After buying a house in Marrakech, the couple returned regularly to their Morocco mansion bringing regularly friends such as Andy Warhol, Loulou de la Falaise and Betty Catroux.
Describing their obsession with the red city Bergé told the same magazine that «when you fall in love, it is hard to tell you why! We would never forget that morning when it stopped raining. We actually fell in love with everything». Yves and Pierre were actually very fascinated by Marrakech that they decided to invite others from their entourage to come stay in their medina house «Dar el Hanch» (the Snake's House). «we'd already bought a house (…) a place where many friends came to visit over the years», said Bergé.
«I recall many beautiful moments filled with love in the company of Loulou de La Falaise, Fernando Sanchez, Betty Catroux, Andy Warhol, Paul and Talitha Getty, and many others.»
Betty Catroux visiting her bestie
Indeed all these famous models came to Morocco influenced by their beloved friend and designer, Yves Saint Laurent. We can start with the dearest model to Yves' heart, the iconic Betty Catroux. Daughter of a Brazil-born French socialite and an American diplomat, Betty was known to the world of fashion as the muse of YSL, his beloved model and twin sister as he declared on several occasions. She met the designer for the first time in 1960 and they felt connected on day one.
Yves Saint Laurent laughing while cuddling with Betty Catroux in Marrakech./Ph. DR
The model, still remembers her moments with the designer in the mid-southwestern city such as her visit in 1969. In a Vogue article published in October celebrating the opening of Musée Yves Saint Laurent, she stated «I have so many memories – of being with him, also here in Marrakesh – and I feel that he is watching over us».
Yves Saint Loulou
Betty was not the only top model that visited Yves in his home in Marrakech as his other muse; Loulou de La Falaise, was also there. The French, designer, former Vogue model and editor, was «an important member of the team behind the French fashion designer Yves Saint Laurent» between 1972 and 2002.
Photographed by Bergé, Yves and Loulou show up in a black and white photo hanging out in a garden in Marrakech. Smiling to the camera, the accessories designer was sitting next to the French expatriate on a rug picnicking under the shadow of a tree. «Her presence at my side is a dream», said once Laurent who loved having her next to him even during his stays in Marrakech.
Loulou la Falaise and Yves Saint Laurent picnicking in Marrakech./Ph. DR
In an article published by the Guardian 7 years ago it is explained how these two designers were bonding. «She had been wild with Saint Laurent beyond the clothes : too much drink, too many substances in Marrakech», wrote the British newspaper.
The wild Getty couple on a roof in Marrakech
No other celebrity is most known for her trip to Morocco as Talitha Getty, the Dutch actress and model who was closely associated to the city of Marrakech. As above mentioned by Pierre Bergé, Talhita who was regarded in the 60s as a style icon was among the many friends that visited Yves. In 1968, Talitha married her husband Paul Getty, an American industrialist and founder of Getty Oil Company, embarking on an international jet-set, the couple shared their time between London, Rome and Marrakech.
According to a historical blog, Dandy in Aspic, the couple was inspired by the French designer. Their trip was remembered by a photo taken in January 1969 by Patrick Lichfield. Commenting on the picture showing Paul hooded in an off white Jellaba and Talitha lying on the floor with her colorful Caftan, Yves said : «I knew the youthfulness of the Sixties (...) Talitha and Paul Getty lying on a starlit terrace in Marrakesh, beautiful and damned, and a whole generation assembled as if for eternity where curtain of the past seemed to lift before the extraordinary future».
The Getty couple on a roof in Marrakech./Ph. DR
Lisa Fronssagrives and Suzy Parker
Although Yves Saint Laurent remained one of the distinguished fashion figures that somehow encouraged these celebrities to discover the beauty of Morocco and Marrakech in particular, other models packed their bags on work visits to the Kingdom. One of them is Lisa Fonssagrives, the Swedish first super model in the industry.
Photographed by Jean Desses, a world leading fashion designer in the 1940s, 1950s and 1960s, Lisa posed in 1951 in the Bahia Palace in Marrakech. In an astonishing black and white picture, the stunning model sat on a mosaic floor wearing a manly Moroccan traditional robe known as Selham or cape with a towel covering her hair. The authenticity of the palace and its furniture made the photograph shout Morocco as Lisa was sitting next to a traditional Moroccan tea pot.
Lisa Fonssagrives in Bahia palace in Marrakech in 1951./Ph. Jean Desses
Meanwhile, Suzy Parker, an American model and actress who had one of the most active modeling careers featured in magazine covers, movies, and advertisements, also visited Morocco. In April 1953, the blond mesmerizing woman flew to the Kingdom to shoot for ELLE magazine.
The results of this visit were amazing, a series of photos in the Sahara, with locals and around Kasbahs. The young model at the time posed next to Moroccan figs, nomads sitting next to their tents and even in front of a straying black cow.
Throughout the years, Morocco was a refuge for celebrities from all domains and industries. Rockers, intellectuals and now models have all visited imperial cities such as Marrakech, Tangier and Fes in a way that was remembered by history.
Suzy Parker posing for Elle magazine in Morocco in April 1953./Ph. DR


Cliquez ici pour lire l'article depuis sa source.